Craig Gipple: Craig (Wayne, NJ) is president of Leadership Solutions, Inc., a consulting firm specialising in change management and quality. As a consultant, he has assisted a wide range of companies in planning and implementing change efforts. Prior to becoming a consultant, Craig worked at AT&T for 34 years, most of them as an executive leading divisions and teams with up to 6,000 employees. As an AT&T officer, Craig led AT&T organizations through major changes such as Bell System Divestiture, reorganizations, downsizing, process management, reengineering, culture changes, and network modernization.

Blending their two very different backgrounds, Craig and Beth give leaders both an insider's executive perspective, and an outsider's organizational development view. Similarly, they integrate the technical approach to managing change with the rarely seen human focus. For additional information, call 1-800-551.4008.

Reprinted by permission from Managing Business Change For Dummies by Beth L. Evard and Craig Gipple.
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